About the Founder & Owner

Dr. Jennifer Uggen

A woman with long dark hair, wearing a dark green top with puffed sleeves, light blue jeans, beige high heel sandals, and gold jewelry, is sitting on a white block and smiling at the camera in a minimalist indoor setting. Dr. Jennifer Uggen.

Hello and welcome! I’m Jennifer, a board-certified anesthesiologist with a passion for color, style, fashion, and beauty. With over 19 years of experience as a physician, I’ve developed an exceptional eye for detail, precision, and accuracy—qualities I now bring to the world of color analysis.

A woman with long brown hair wearing a blue satin blouse and a matching pleated skirt, posing next to a black and white dog in a room with a clothing rack holding various garments.

As the founder of Color Rx, I help clients discover the colors that elevate their natural beauty, enhance their confidence, and simplify their wardrobe choices. My approach is rooted in both science and artistry, blending my medical background with an intuitive understanding of style.

Whether I’m in the hospital or the studio, I’m dedicated to helping people look and feel their very best. I’m warm, genuine, honest, approachable, and lighthearted.

Based just outside of Omaha in Bennington, Nebraska, I’ll show you how your perfect colors can work in harmony for your makeup, hair, clothes, and accessories.

Family of four with a dog outdoors in a grassy area with trees, during sunset.  Uggen family.

The Uggen Family

Madeline, Jennifer, Ella, Jon, & Bear